Thursday, December 6, 2007
Choosing Colour For Your Website
Colour schemes are the hardest to pick when building your website.
Why?
If your favourite colour is mauve, this may not translate into a website that is eye-appealing to potential customers. Also, you text and content may be hidden behind that colour.
Your customer might leave right away after seeing a grotesque colour scheme, so having the right colours can change the appearance and initial reaction to your website.
However, since there are infinite colour schemes, which ones will best suit you?
When designing a website, not only are you designing functionality and accessibility, you are also designing readability or eye appeal. This is different from websites that use flash to entice the visitor. Flash sites also have the disadvantage of not having the search engines being able to view a website that is entirely made of flash.
The colours should be ones that suit you, however suit the customer more. Reds, blues and orange/salmon and black on white have dramatic impact on how you perceive. For example, red has been used to demonstrate a call to action (for example, buy can be placed within a red context because you wish the customer to buy your product. You can place headlines in red; however, if you place the wrong headline in red, you wont have buying customers. Red is a very powerful message marker. Use with caution.
Blue is used to have a calm experience. For example, some yoga and meditation websites will use blue to calm and red to entice their visitors to buy their meditation services.
Some other sites have used orange/salmon to great effect. These colours can also entice visitors to find out more about your products and services as well as a combination of black and white text and background.
Traditional black on white background is still very useful. This is the basic colour scheme that we are all used to seeing and will also convey your message. What you can do is incorporate some of the other colours and see how they best suit your website and you business goals.
Colour enhances the images we see. When this is applied to website design its important to have your customer in mind. Determine which colour scheme works best for your website and continue to test. Once youve found a colour scheme that works, leave it. This will ensure your website business success.
Mark Gerrard is the Development Manager of the Freestart Website Builder Platform. See our website builder in action at http://www.freestart.comSeattle Search Engine Optimization
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Why?
If your favourite colour is mauve, this may not translate into a website that is eye-appealing to potential customers. Also, you text and content may be hidden behind that colour.
Your customer might leave right away after seeing a grotesque colour scheme, so having the right colours can change the appearance and initial reaction to your website.
However, since there are infinite colour schemes, which ones will best suit you?
When designing a website, not only are you designing functionality and accessibility, you are also designing readability or eye appeal. This is different from websites that use flash to entice the visitor. Flash sites also have the disadvantage of not having the search engines being able to view a website that is entirely made of flash.
The colours should be ones that suit you, however suit the customer more. Reds, blues and orange/salmon and black on white have dramatic impact on how you perceive. For example, red has been used to demonstrate a call to action (for example, buy can be placed within a red context because you wish the customer to buy your product. You can place headlines in red; however, if you place the wrong headline in red, you wont have buying customers. Red is a very powerful message marker. Use with caution.
Blue is used to have a calm experience. For example, some yoga and meditation websites will use blue to calm and red to entice their visitors to buy their meditation services.
Some other sites have used orange/salmon to great effect. These colours can also entice visitors to find out more about your products and services as well as a combination of black and white text and background.
Traditional black on white background is still very useful. This is the basic colour scheme that we are all used to seeing and will also convey your message. What you can do is incorporate some of the other colours and see how they best suit your website and you business goals.
Colour enhances the images we see. When this is applied to website design its important to have your customer in mind. Determine which colour scheme works best for your website and continue to test. Once youve found a colour scheme that works, leave it. This will ensure your website business success.
Mark Gerrard is the Development Manager of the Freestart Website Builder Platform. See our website builder in action at http://www.freestart.comSeattle Search Engine Optimization
Family Friendly Shopping Finance Health Webmaster Psychology
Spamming Filter For Unix Server
Ebooks Feinstein
Blogger Nudismo
Work At Home Careers
Affiliate Program Cklickbank Compatible
Philadelphia Internet Marketing Strategy
Google Adsense Programme
Seo Tool Katanga
Business Computer Earn Home Money
Engine Optimization Promotion Search Site Submission Web
Bloggers On Joyce Bales Of Colorado
Seo Consultant Michigan
Work At Home Part Time
Ways To Make Money On The Internet Credit
Blogger Template Oscommerce Free Web Hosting Bridal
Make Money Fast Free
How To Realy Make Money On The Internet
Wilcox Web Site Marketing
How To Invest In Stocks Free Stock Market Ebook Free
Success Network Marketing Stories Mlm
Mlm Network Marketing Opportunity
Online Nurseries Affiliate Programs
Home Based Business Opportunity Seeker Internet Home Work
Search Engine Optimization Seo Services
Work At Home Jobs Business Opportunity 3
All Search Engines
Business Home Internet Opportunity Page Private
Blogging 101
Lead Generation For Network Marketing Business
Seo Consultant Svalbardandjanmayen
Expert Search Engine Optimisation Online Marketing Seo Loyal
Banks Affiliate Programs Business Loans
Seo Tool Seo Firm Meta Tag Optimization Service Affordable
Engine Optimization Search Site Web
B230b Advertising Agency
What Is Spamming
Domain Name Web Hosting Search Engines
Adsense Ppc Free Software Google Ppc 1st Top Affiliatescom
Clox Webmaster Time Zone Clocks For Web Pages
Food Marketing Paid Survey Online Software Survey Web Site
Adwords Information Google Adsense Marketing
Public Relations Media Relations Journalism Blogging
United Kingdom Internet Marketing Strategy
Blogging Sites
Click Marketing Pay Per Targeted
Advertising Promotion Site Software Web
Marketing Online Internet Business Make Money Opportunity
How To Make Money By Surfing On The Internet
Blogs Blogger
Advertising Campaign
Free Ways To Make Money At Home
Free Money Online
Advertising Affiliate Book Business Download Ebay Ebook
Ways To Make Money At Home
Pay Per Click Search
Seo Marketing Ascension Saint Lucia
Work At Home Make Money Online
Internet Marketing Network
Consulting Internet Marketing Seo Services Streamit2me
Seo Tools For Flash
How To Sell Ebooks
Seo Marketing
Free Domain For Webmasters Marketing Programs Affiliate Site
Seo Consultant Increased Search Engine Traffic Web Site
Affiliate Sales Programs
Spamming Emails
Home Business Opportunity Online Internet Marketing
Make Money On The Internet Forum
Best Adult Affiliate Programs
Clickbank Portal Software
Cyveillance Page Rank
Search Engine Optimization Consultant
Business Opportunities Make Money At Home
Seo Tool Rank Attack Site Rank Rankattack Netfirms
Internet Based Home Business
Advertising Agency Internet Marketing
Search Engine Optimization Tool Seo Software Dutchshops Nl
Internet Marketing Seo Economical Search Engine Optimization
Seo Creada Por Seomundo A El Pagina
Small Business Marketing Network Canada
Accept Credit Card Online Ecommerce Solution Small Business
Blogging Research
101 Ways For Kids To Make Money
Internet Email Marketing Strategy
Teaching And Blogging
Ways To Make Money On The Internet Work From Home
Chicago Illinois Web Site Promotion Click Pay Per Submission
Internet Network Marketing
How To Make Easy Money Work At Home Schemes Best
Ideas Marketing Internet
Money Affiliate Making Program Top
Google Power Of Gogle Adsense Google Cash
Blogging Books
Cheap Hosting Promotion Site Web Web Click Pay Per Review
Email Marketing Newsletter Pay Per Click
Pay Per Click Ppc Search Engine Advertising Programs
Work At Home Moms Business Idea
Ways To Make Money Fast For Runescape
// posted by dsfdsfdjksc @ 7:45 AM 
